
Passionate, Personable, & Published!
ABOUT
Sarah Valencia
Owner + Planner behind Our Jonrah Events
I’m Sarah, the owner and planner behind Our Jonrah Events. Fueled by local coffee shops and creative design, I live for story telling exceptional wedding experiences!
My passion for event planning stemmed from reading fashion magazines and desiring to produce fashion shows as with a great interest to travel the world and plan full fledge itineraries in my student years. Aligned with my love for local, I developed a fond appreciation for Edmonton's entrepreneurial scene which led me to diverge my path and build a special events career that merged by eye for detail with my unparallel nature at event organization.
As this year marks our coming 5th anniversary, we're honoured to have been recognized in multiple features and publications for our innovative and creative style of work including a segment on Global News Edmonton, Wedding Bells Canada, and Today's Bride. Our small, yet mighty team is readily passionate to provide our signature execution from planning, coordination, to setup and takedown services.
Let’s talk about your wedding!
Get to know our team

Photo by Carissa Marie Photography
Rhea - Lead Coordinator
Rhea is the lead coordinator at Our Jonrah Events and oversees all of our coordination couples as with vendor management for our wedding portfolio. Her past experiences managing a venue and as an executive assistant delivers a diversify experience to handle any scenario and provide solutions to challenges at hand.
You'll be surprised to hear that she moved here from New York for love and is also seeking out new places to enjoy and explore at her leisure. In her down time, you can find her decorating her home, loving a good DIY, and building her calligraphy business.

Our team (from left) - Pam, Lucy, Rhea, Sarah and Celine during a wedding setup at The Enjoy Centre.
SEE ME
IN ACTION


The Story Behind "Jonrah"
It all began when I realized my husband’s name, Jon Jon and my name, Sarah formed “Jonrah” and sounded like a real word- genre. I was smitten with this new found pun and a correlated definition that was defined as
a category of artistic composition, as in music or literature, characterized by similarities in form, style, or subject matter.
Jonrah quickly became #OurJonrah when we tied the knot and planned our wedding in six short months.
When it came to choosing a name for the business, adding Events to Our Jonrah was a natural extension of the name and provided an overarching reflection to my business; capturing a unique love story of two individuals, but also creating weddings defined like its own artistic category to be recalled and looked back on.
MISSION
To thoughtfully plan and create memorable
events with my clients.
Beliefs & Values
VISION
To be an evolving brand with a creative approach in providing solutions to planning services and products.
VALUES
Excellence
to exceed your expectations and strive for reviews that you want to give
Generosity
to be giving of our knowledge and also support of charity
Community
choosing to uplift local where
possible and nurture strong vendor relationships
Edu-spirational
to provide educational and inspirational content across our business
Integrity
to deliver an honest moral to our work
My top venue choices
Photographers I love working with
Local brands I adore
Poppy Barley
Edify Magazine
Red Ribbon Boutique
Chocorrant